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We partnered with our client to design a thoughtful, family-friendly DTC product page for their new smart anti-bark dog collar. This layout delivers clear benefits, emotional warmth, and feature-rich clarity—perfectly aligned with pet owners seeking both harmony and humane solutions.
Deliver Time | Industry | Application Platform | |
7 days | Pet Products | WordPress | |
Designers Involved | Cost | Effect | |
Jia | $ 400 | Conversion rate 📈272% |
Our visual strategy focused on:
We opened the page with joyful, relatable lifestyle shots: families relaxing on the lawn, kids bonding with dogs, and owners cuddling pets. This section invites pet owners to imagine the ideal outcome—peace, love, and quiet.
To convey the collar’s power and thoughtfulness, we showcased the dual motor vibration system with close-up 3D renders. Copy emphasizes “Effective and Humanized”—framing this not as punishment, but positive reinforcement.
We identified pain points head-on:
With lifestyle images and labeled icons, we helped the customer immediately self-identify and see the solution the product offers.
This module educates. The smart chip ensures accurate bark detection, minimizing false triggers from other dogs. We highlighted:
We used real product shots with graphic overlays to call out essential usability points—screen icons, waterproof durability, and child-safe collar design. Every visual choice supports trust and ease of use.
To reinforce practical appeal, we showed a family using the collar during a road trip. This visual reinforces:
We provided a clean layout showing the full set:
This page balances emotion and tech. Every image was optimized for conversion by:
👉 Want your pet product to feel warm, smart, and purchase-ready—just like this?
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