Top Beauty Store Themes for WordPress and Shopify

In today’s competitive beauty and cosmetics market, your website’s theme plays a pivotal role—impacting user experience, conversions, and brand perception. From bold imagery to seamless checkout flows, a well-crafted theme can elevate your store to stand out. This guide compares five standout themes—Blusho, Biagiotti, Luchiana, Cosmika, and Glowing—so you can easily assess which aligns best with your needs.

Comparison Overview

Theme Features & Core Strengths

Blusho – Beauty & Cosmetics Store (WooCommerce / WordPress)

Features:

• Includes 5 homepage, product, blog, header, and footer layouts
• Built with Elementor + ShopBuilder WooCommerce addon
• Sales tools: Currency switcher, sales notifications, sticky “Add to Cart,” quick view, wishlist, compare, and “Buy Now” button
• One-click demo import, SEO-friendly, RTL support, WPML translation, live customizer, child theme, and free lifetime updates

Extensibility:

• Elementor + ShopBuilder simplifies design tweaks
• Flexible UI with powerful WooCommerce enhancements

Pricing / Updates:

• Priced at $19
• Very recent update: July 22, 2025

Pros: Affordable, feature-rich, modern, conversion-optimized
Cons: Newer theme—less battle-tested; limited home-page variety vs others

Biagiotti – Beauty & Cosmetics Shop (WooCommerce / WordPress)

Features:

• 6 beautiful homepages, numerous inner pages
• Compatible with Elementor, WPBakery, Qi Addons, Qi Blocks
• Bundled plugins: Slider Revolution, WPBakery (significant value), wishlist, quick view, mega menu, product shortcodes, portfolio/gallery, social widgets, multiple headers/footers, rich typography, blog layouts, translation-ready, child theme

Extensibility:

• Extremely customizable via two major page builders and tons of shortcodes
• Robust backend controls

Pricing / Updates:

• Priced at $69, includes 6 months support and future updates
• Last update: December 11, 2024

Pros: Comprehensive, high-value bundled plugins, flexible design options
Cons: Higher cost, added complexity, potentially overkill for simpler stores

Luchiana – Cosmetics & Beauty Shop (WooCommerce / WordPress)

Features:

• Cosmetic-focused home/pages, WooCommerce integration, responsive design

Extensibility:

• Compatible with popular page builders; comes with some built-in decorations

Pricing / Updates:

• Priced at $59

Pros / Cons :

• Pros: Niche styling, reasonable pricing
• Cons: Uncertain support and update frequency; fewer advanced features

Cosmika – Beauty, Makeup & Skincare (WooCommerce / WordPress)

Features:

• Attractive for makeup/skincare shops, WooCommerce-compatible design, mobile-friendly

Extensibility:

• Has Elementor or similar support, with customizable sections

Pricing / Updates:

• Priced at $19，Regular lifetime update within your dashboard.

Pros / Cons :

• Pros: Themed styling, user-friendly layout
• Cons: A large number of integrated scripts can significantly affect the speed and performance of your website.

Glowing – Beauty Cosmetics (Shopify 2.0 theme)

Platform: Shopify, not WordPress—affecting extensibility and ecosystem

Features (typical Shopify beauty themes):

• Visual customizer, product filters, promotional banners, fast checkout flow

Extensibility:

• Leverages Shopify Apps for functionality (e.g. wishlist, live chat)
• Customizable via Shopify 2.0 sections

Pricing / Updates:

• Premium Shopify theme (Priced at $49); updates follow Shopify release cadence

Pros: Seamless Shopify integration, easy store setup, reliable performance
Cons: Less control over back-end, reliant on app ecosystem, vendor lock-in

Recommended Use Cases

Go with Blusho if…

• You’re on a budget and need a modern, conversion-focused theme with WooCommerce bells & whistles.
• You prefer Elementor-based customization and fast updates.

Choose Biagiotti if…

• You want extensive design control, advanced layout options, and high-value built-in plugins.
• You’re comfortable with a higher upfront cost in exchange for rich functionality.

Consider Luchiana or Cosmika if…

• You seek something tailored for cosmetics but don’t need all the extras.
• You prefer simplicity and stylistic focus, and are okay with moderate feature depth.

Opt for Glowing if…

• You’re building your store on Shopify already or plan to.
• You value simplicity, ease-of-use, and Shopify’s hosting and app ecosystem.

Conclusion & Final Thoughts

When choosing a theme, your platform (WordPress vs Shopify), desired level of customization, budget, and technical preferences matter most of all. Blusho offers affordability and modernity. Biagiotti delivers extensibility and powerful built-in tools. Luchiana and Cosmika likely stand in between—stylish and straightforward. Glowing suits Shopify users seeking ease and aesthetic polish.

We at AIRSANG DESIGN recommend starting with your platform choice and core store needs—then use this comparison to match theme strengths to your priorities. If you have any needs for building and designing a website, you can also contact us. We are also very happy to cooperate with you.