In a saturated pet care market, a smart litter box must do more than function—it must communicate trust, comfort, and innovation through every pixel. This design set delivers a compelling visual journey that highlights cleanliness, safety, intelligence, and autonomy in cat care.
| Deliver Time | Product | Application Platform | |
| 13days | Smart cat litter box | Amazon | |
| Designers Involved | Cost | Effect | |
| Zoe Mitchell | $ 450 | Conversion rate 📈193% |
Key Visual: A woman with luggage, a happy cat inside the litter box, and another lounging peacefully nearby.
Copy: “Let’s Enjoy 14 Days of Travel” paired with bold indicators like 100L storage and 10L waste bin capacity.
We created a visual narrative around freedom and convenience. The presence of the human leaving home evokes the idea of travel without worry. The inclusion of two cats indicates the product’s multi-cat suitability. The large-capacity visual overlay establishes long-use confidence at first glance.
Scene: A serene woman cuddling her cat, enjoying fresh air with the litter box in the background.
Copy: “Say goodbye to the smell of cat toilets in your home”
By softening the color tones and placing the unit in a cozy interior, we emphasized how the aromatherapy diffuser and smart air filtration create a pleasant home. The transparent illustrated callouts help viewers immediately understand the technology, not just its benefits.
Main Visual: A transparent cat litter box showing interior radar mechanisms.
Copy: “All-Round Protection of Cat’s Safety”
We showcased the 10 radars—Living-Being, Infrared, Inductive, Motion, and Weight sensors—with an exploded internal view to visually validate high-tech claims. Color-coded icons create quick recall, while the background of an approaching cat evokes real-life usage scenarios.
Visual: A kitten reaching up toward the entrance using the staircase.
Copy: “Equipped with Cat-Specific Staircase”
Instead of a human-centric view, we focused on feline accessibility—emphasizing inclusivity for short-legged, aged, and unwell cats. The arrow callout explains how the staircase must be pulled out, anticipating customer questions.
Scene: Open litter tray showcasing granules on a sleek mat.
Copy: “Detachable Upgraded Cat Litter Tri-Proof Mat”
We highlighted the anti-leakage, anti-stick, and anti-scratch surface using clear icons. Below, we showed both material details (300D Oxford cloth) and comfort visuals (kitten in a spacious zone), addressing hygiene and space concerns at once.
Action Scene: Litter clumps sliding seamlessly into a bag.
Copy: “Precisely Remove Litter Clumps”
We demonstrated the gravity-powered clump drop with directional arrows to convey fluid motion. Featuring common litter types (Mineral, Tofu, Bentonite, Mixed) broadens market applicability and assures versatility.
Scene: A beach scene where a user monitors her cat’s health data in real time.
Copy: “Remote Smart Application Control”
To emphasize freedom and smart connectivity, we combined a lifestyle image with phone screen UI overlays. We chose a beach setting to dramatize the hands-free convenience. The app interface details (e.g., excretion time, cat weight) assure pet owners of constant oversight—even miles away.
This design series not only visualizes product features but also creates an emotional bond with pet owners through visual storytelling, contextual reassurance, and intelligent design. From feature clarity to lifestyle empathy, every slide was crafted to elevate user confidence and drive conversions.
Crafted by AIRSANG DESIGN – Where Smart Function Meets Visual Impact.
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