Attracting users and keeping their attention is the key to high conversion rates and engagement. Mastering this is the key to creating memorable websites that stand out in the information-overloaded online world.
In this article, we will introduce ten websites that make a strong first impression and take control of the situation in just 6 seconds after a user enters the website. This time period determines whether a user chooses to sink or float.
Shocking statistics show:
- It takes only 50 milliseconds for users to form an impression on a website and decide whether to stay.
- 38% of users choose to leave a website due to unattractive content or layout.
- It takes 2.6 seconds for a user’s eyes to stay on the key areas of a web page.
- 75% of consumers judge the credibility of a company based on the website design.
We will explore some amazing websites that reveal how to increase conversion rates with professional WordPress design, covering different industries and styles.
Showing cute animals “Rookeepers”
Don’t animals make you feel warm and fuzzy? It’s easy to go viral with cat videos, just liberate the regular quad frame and throw in some foliage for ambience. We let cinematography and furry protagonists take center stage for a lively animal-watching experience.
Use animation to keep things exciting (Neo)
The homepage is key to making a good first impression. If you have visual or vivid content, avoid hiding it on a sub-page with less traffic. We focus on optimizing the user flow and show unique visual effects through dynamic animation. Multiple motion arcs across the screen not only enhance the user experience, but also end with a climax when the user reaches the end, leaving a deep impression.
Redefining industry stereotypes (Onia)
Most people are afraid of going to the dentist, but the website design of Onya Clinic makes it feel different. The homepage shows a warm photo of a smiling boy with gold and blue elements floating around him. Combined with the curved navigation bar and storybook-style illustrations, it successfully alleviates the fear of the dentist and even distracts people from it. What a clever design!
Ferox
Have you ever seen liquid nitrogen poured over a dessert at a restaurant? I can imagine the moment, your eyes sparkling, the admiration of those around you, and the collective ooh and ahh that doubles the awe. Ferox captured this moment and made it last forever. The repetitive effect of the motion graphic adds elegance and wow to the title, it’s pure genius.
Transfer your user (Autron)
As virtual reality (VR) becomes a hot topic and the forefront of games, we want to convey this from the first moment users visit the website. The futuristic gradient and the light-speed movement of the galaxy stars make people feel like they have entered a whole new world… (Of course, the final experience will be handed over to Autron’s technical team to complete).
Using parallax effects to encourage gameplay (repurposing)
At first, we were confused when someone suggested making the garbage recycling website more beautiful. But after some brainstorming, we finally found a breakthrough in creation. Parallax effect became one of our favorite tools, which not only increased user engagement but also made the title more vivid. Interactivity encourages users to continue browsing, and the design of virtual garbage floating on the water also makes the unpleasant subject interesting.
Less is More (Ceremony Coffee)
Have you ever heard of “less is more”? Or, “the less you say, the more people listen”? Ceremony Coffee uses simple pictures to convey rich information, concise titles, short text, and a fresh and pleasing website design. In an age of information overload, this relaxed and refined expression is refreshing, just like a good cup of coffee, and is deeply welcomed.
Using cinematographic techniques (Babordgroup)
We all love movies and look forward to what every famous director has to offer. But why limit it to the big screen? Babord Group is dedicated to creating high-quality, cinematic title videos that make a strong first impression with exceptional art direction and filming skills. Leave the stock videos to amateurs and shine with truly moving productions.
Play boldly and make the most impact (YDL Stone)
As a top-quality stone and marble wholesale retailer, you let the quality of the stone show itself. Professional photography, elegant homewares and eye-catching typography work together to create a strong visual contrast. Light-colored stones are paired with dark blocks for maximum impact.
Get creative with illustrations (Brightscout)
Not sure how to explain a complex product or service? Don’t stick to textbook definitions. Illustrations are the best way to express abstract concepts. Let artists use their creativity to make boring content vivid and interesting. Brightscout uses eye-catching feature titles and illustrations to turn its SaaS product into an attractive web experience.
If you are interested in these contents or have design needs, please contact airsang design
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