9:00 AM - 22:00 PM
High-Speed Rotary Tool (231B1)
To help our client gain a competitive edge on the Ozon platform, we designed a conversion-optimized image set for the ARIDOO 231B1 engraving machine. Each visual highlights the tool’s versatility, clarity, and quality—ensuring potential buyers quickly grasp its multifunctional performance and professional-grade value.
Deliver Time | Product | Application Platform | |
8days | Multifunctional engraving machine | Ozon | |
Designers Involved | Cost | Effect | |
Oliver Reed | $ 420 | Purchase rate 📈387% |
We designed the first image to display the entire toolset in one glance, featuring 231B1 as the hero product. The clear layout of accessories, sanding pads, polishing wheels, and cutting blades instantly communicates value. The red-highlighted text draws attention to keywords such as speed control, 4.2V charging, and 156 sanding papers, helping shoppers quickly assess functionality.
Design rationale: A grid layout maximizes visual clarity while the title uses bold red to reinforce power and model recognition.
We created a high-impact visual to reveal the internal structure of the motor, showcasing its intelligent thermal control chip and brushless design. The close-up shows how high-performance circuitry avoids overheating, ensuring both long service life and safe usage.
Design principle: Emphasize the stability of the motor in the form of text through a close-up frame.
The structural design of this image intuitively shows the visual effect of all accessories arranged by function, emphasizing that this device can be adapted to various scenarios. The typography creates a reasonable layout, guiding the user’s eyes from the precision drill to the grinding head and cutting disc.
Design rationale: A workshop backdrop reinforces utility across hobby, DIY, and professional environments.
To illustrate its versatility, we designed a 12-slot function map showing actual usage—cutting walnuts, drilling wood, removing rust, and polishing stones. Each use case is paired with the matching attachment for fast cognitive mapping.
Design rationale: Buyers can quickly identify their specific use needs and see that the product delivers professional-grade results.
This close-up focuses on the three-speed adjustment panel, clearly showing the 5000–19500 RPM control range. The tactile red control button is accentuated to highlight intuitive usability.
Design rationale: Macro view of the speed switch builds confidence in the tool’s responsiveness and user-friendly design.
This image breaks down the metal spindle assembly, featuring the quick-release copper chuck, metal cap nut, and multi-layered copper core. The technical perspective appeals to both professionals and hobbyists seeking tool precision and durability.
Design rationale: This high-detail visual builds product authority by demonstrating advanced component quality.
This condensed banner focuses on the product’s multi-scene versatility. We used localized Russian keywords for “polish,” “engrave,” “cut,” and “remove rust,” making it easy for Ozon shoppers to identify key advantages.
Design rationale: Translating benefit-based functions increases CTR and trust for the Russian-speaking market.
We wrapped up the image series with a hero visual of the 231B1, surrounded by core accessories, emphasizing the 19500 RPM power, USB charging, and full kit inclusion. The minimalist background ensures full focus remains on the product.
Design rationale: A high-conversion final image to reaffirm the product’s comprehensive value before checkout.
This Ozon main image series was custom-built by AIRSANG DESIGN, with a focus on engineering clarity, visual trust, and sales-driven storytelling. Each image serves a conversion goal—whether it’s showcasing use cases, differentiating from competitors, or reassuring buyers through clear specs and scene-based demonstration.
Let your tools do more.
Let your images convert better—the AIRSANG DESIGN way.
If you’d like a Russian-translated version or want to adapt this for Amazon or Shopify, I can assist with that as well.
Copyright © 2025 AIRSANG. All rights reserved.