9:00 AM - 22:00 PM
When a product touches people’s lives through wellness, healing, and tradition—as herbal teas do—a homepage can’t just list recipes and ingredients. It must invite trust, convey warmth, and provide a sense of ritual.
This homepage was built to do exactly that.
Below, we break down the strategic design thinking behind each core section.
Deliver Time | Category | Application Platform |
15days | Herbal Tea | shopify |
Designers Involved | Cost | Effect |
Noah Carter | $510 | Click-through rate📈210% |
Design Reasoning: The pale blue top bar, with the message “We Offer Free Shipping Worldwide,” is designed to reduce friction and instill confidence from the first second. By aligning this benefit above the fold, we highlight accessibility for a global customer base.
Design Reasoning: The centered logo and sparse header icons reflect a clean, natural aesthetic that suits the health-conscious audience. Navigation is limited to essentials—Home, New Arrival, and Order Tracking—reducing decision fatigue.
Design Reasoning: This section features a top-selling “Liver Tea Formula” with a vibrant overhead photo of traditional herbs. The choice of overhead angle and natural lighting evokes authenticity and connection to Chinese herbal medicine.
Design Reasoning: The large, bold text immediately explains the blend’s functional purpose—”raise liver function, reduce internal fire.”
Design Reasoning: A centered “Shop Now” button in black adds contrast and provides a strong call to action without overwhelming the gentle palette.
Design Reasoning: This grid introduces kidney, lung, and stomach teas with equally weighted visuals. Each card includes:
The design educates while enticing visually, encouraging discovery.
Design Reasoning: Here, we curated photos showing herbal tea infusions in daily life. From blooming flowers in glass cups to steeping herbs in warm bowls, each image is rich in color and composition.
These visuals help customers imagine brewing the teas at home. It builds emotional resonance beyond the ingredients, tapping into feelings of care, tradition, and ritual.
Design Reasoning: This section serves as the product listing, arranged in a 4-column grid. Each item includes:
We kept copy short here to encourage fast scanning and ease of comparison.
Design Reasoning: The “Sign up and save” module uses centered alignment and gentle spacing. By highlighting lifetime deals, giveaways, and email-only perks, we incentivize community growth with elegance.
Design Reasoning: The footer reflects professionalism and longevity:
This reinforces long-term trust and expertise.
By designing every section to echo warmth, clarity, and credibility, this homepage transforms a functional herbal tea store into a meaningful wellness destination. From product shots to lifestyle imagery, every visual and copy decision aims to connect with the customer’s deeper need for health, balance, and trust.
Crafted to elevate both conversions and brand presence, this custom homepage brings herbal wellness into the digital age.
Designed by AIRSANG DESIGN
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